One of the best methods of helping potential ATV buyer's decide on the appropriate machine for them is through owner's reports. These can be extremely helpful as they provide basic information to potential buyers, from past buyers, on the ATV of interest. In these reports, past owners provide information such as what they liked most about the ATV, what they liked least, and what they feel should be improved. Reports also educate potential buyers about any breakdowns or malfunctions that may have been experienced, and they rate their ATV's durability, quality, attention to detail, performance compared to others, their local dealership, and if they would recommend this ATV to others. Although some of these questions asked are extremely biased, these reports are still very helpful for potential owners. They are able to observe these reports, compare them with the reports of other machines in the same class, and make their decision based on the experiences of others who own/have owned these machines. Not only are these reports beneficial to the consumers, manufacturers can also strongly benefit from the feedback that these reports provide. They are able to find out about any problems that their customers have been experiencing, and make adjustments based on these reports. Owner's reports are a useful tool and are very beneficial in the buying process of all products.
Reference: Honda 450R &ER Owner's Report. (November 2010). Dirt Wheels Magazine. 30(11). p.102.
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